Profile
My name is Makoto Saito, 29. I am a Brazilian graphic designer born and raised in São Paulo, Brazil, based in Germany.
After concluding my BA in Graphic Design in 2013 at São Paulo Fine Arts College, I started my professional career working as a graphic designer in design studios and branding consultation agencies in São Paulo. In these eight years, I have been designing for national and international companies and also help small businesses through visual communication, developing projects focused on branding, packaging, and editorial design.
In 2020, aiming to start my professional career overseas, I moved to Germany to pursue a master’s degree in Integrated Design at Anhalt University of Applied Sciences.
Currently, I am working as working student in graphic design at Latana, Berlin.
Professional experiences
Graphic Designer
May/2018 - March/2020
May/2018 - March/2020
Latana is a startup located in Berlin, which provides brands the tools to make better marketing and campaign decisions by giving them world-class insights about their brand performance. In its short existence, Latana has already started working with some of the hottest B2C brands, including Headspace, Wise, Unilever, Duolingo and more.
At Latana, alongside colleagues from the marketing team, my role as a graphic designer is to develop visual and communication design work for a range of Latana’s externally-facing material: blog material, social media assets, presentations, banners, guides, reports, white-papers, case studies, and much more.
Graphic Designer
May/2018 - March/2020
May/2018 - March/2020
As a graphic designer, I worked in projects focused on branding, developing brand identities, packaging, websites, social medias and editorial materials. I have worked with clients like Nestlé, Santander, Banco do Brasil, Oi, Grupo Boticário, Localiza, Grupo Petrópolis (Itaipava and Petra), COTY (Monange, Bozzano), Grupo Jacto, etc.
Graphic Designer
May/2017
May/2017
As a graphic designer, I worked in projects focused on retail design in order to improve consumers' shopping experience for clients such as BASF, ABInBev and BRF.
Trainee
August/2016 - September/2016
August/2016 - September/2016
As a participant of the Yamagata Prefectural Overseas Technical Trainees Aid Program in Japan. I had the opportunity to work a month at FLOT, where I could dive into its creative process and workflow, and also understand how a Japanese design studio works.
Graphic Designer
March/2015 - March/2016
March/2015 - March/2016
As a graphic designer, I worked in projects focused on retail design and shopper experience.
Assistant Designer and Intern
Jan/2014 - March/2015
Jan/2014 - March/2015
As an intern and assistant graphic designer, I worked in branding projects helping the brand design team with adjustments and creation of printed materials, stationary, packaging, and editorial design projects. I have worked with clients like Mistral, Vinci, Elo, Cielo and Alelo.
Intern
04/2011 - 02/2013
04/2011 - 02/2013
As an intern, I worked in branding projects helping the design team with adjustments and creation of printed materials, stationary, and creation of licensed products for Disney, Pixar, Cartoon Network and Nickelodeon, etc.
Education
Masters of Arts in Integrated Design
2020 - present
2020 - present
Currently I’m pursuing a master’s degree in Integrated Design at Anhalt University in Dessau, Germany.
Trainee in Graphic Design
2016 - 2017
2016 - 2017
In 2016, I was selected to participate in Yamagata Prefectural Overseas Technical Trainees Aid Program in Yamagata, Japan. For 7 months, I had the opportunity to study at Tohoku University of Art and Design, work at FLOT, a local design studio, and also connect with my Japanese culture and ancestry.
(Fine Arts College of São Paulo)
BA in Graphic Design
2010 - 2013
BA in Graphic Design
2010 - 2013
I concluded my bachelor’s degree in Graphic Design, in 2013, at Centro Universitário Belas Artes de São Paulo (São Paulo’s Fine Arts College).